White Plains, NY (November 24, 2009) - [yellow tail] wine today revealed the designs for an exclusive glassware set created by world-renowned architect and designer Michael Graves. The designs are a celebration of the brand's wine[tails]^TM concept -- fun and flavorful drinks made with [yellow tail] wines.

Graves whose amazing architectural projects include the restoration of the Washington Monument, has become a household name with his home product line at Target Stores. [yellow tail] selected Graves based on his continued commitment to creating artistic, yet accessible products, which echoes their own brand vision - a fun, playful versatility, while continuing to provide an unpretentious product for everyone.

"Being that wine[tails] are a union of the wine and cocktail worlds, I felt the final design was a perfect hybrid for consumers looking for a middle ground between a cocktail glass and a wine glass," Graves said. "As with all of my product designs, we wanted to make sure the consumer had an inventive, yet functional piece of glassware."

Each limited-edition set is comprised of 4 handcrafted glasses -- a wine, champagne, margarita, and martini glass. Each glass is designed to provide the illusion of an inverted bottle within the glass shape. The four collectible sets of the [yellow tail] wine[tail] glasses will be auctioned off on eBay in two cycles - one beginning on Tuesday, November 24 through Thursday, December 3, 2009 and the second on Friday, December 4 through Sunday, December 13, 2009. All proceeds from the online auctions will be donated to the American Association of Museums, which develops standards of excellence for museums across the United States.

"When [yellow tail] was introduced a few years ago, it turned the wine industry on its head with its fun and approachable attitude, and a label that was different from conventional wine packaging. Everything we do is inspired by an unpretentious attitude and a desire to push boundaries," said Mark Lyle, Vice President of Marketing for [yellow tail] wines. "We feel that Michael's understanding of our personality is reflected in this glassware collection."

The evolution of wine[tails] and the exclusive wine[tail] glasses signal [yellow tail]'s continued commitment to add fun and accessibility to the wine category. These unique glasses provide the perfect companion to the wine[tail] recipes [yellow tail] created in 2008 with award winning mixologist Trudy Thomas. These drinks provide the elegant flair of a cocktail with the freshness of a made-to-order drink.

For more information on [yellow tail] wine please visit us at www.discoveryellowtail.com, Facebook and Twitter.

About W. J. Deutsch & Sons, Ltd

W.J. Deutsch & Sons was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. Deutsch's wines are sold to the trade with well-planned marketing support and offered to U.S. consumers at fair market prices. Today the company is renowned for its brand building prowess and ability to identify and fill consumer niches within the wine category. Bill's son Peter Deutsch is CEO; thus two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine industry.

The W.J. Deutsch & Sons portfolio includes award-winning wines from: Australia; [yellow tail], [yellow tail] The Reserve, [yellow tail] Sparkling, California; Atlas Peak, Buena Vista Carneros, Esser Vineyards, Gary Farrell Vineyards and Winery, Geyser Peak, Kunde Estate, XYZin, France; Andre Lurton, Georges Duboeuf, Hob Nob Vineyards, J. Vidal Fleury, Pierre Sparr, Sauvion et Fils, Idaho; Ste Chapelle, Italy; Barone Fini, Castello di Monastero, Coldisole, Poggio alle Sughere, Villa Pozzi, New Zealand; The Crossings, Portugal; Quinta Do Vale Meao, Spain; Mar De Frades (Rias Baixas), Cruz de Alba (Ribera del Duero), Ramón Bilbao Vinos Y Vinedos (Rioja), and Volteo (Castilla), Washington; Columbia Winery, Covey Run. www.wjdeutsch.com.

About [yellow tail]

[yellow tail] is the champion wine brand for Casella Wines. Owned and operated in Yenda, Australia, the Casella family has winemaking links going back six generations to Italy. [yellow tail] wines are created with a simple philosophy - make a great wine that everybody can enjoy. [yellow tail] is everything a great wine should be; approachable, fresh and full of flavor.

The [yellow tail] wine portfolio includes eight [yellow tail] varietals (including Shiraz and Chardonnay), three blends and a Sparkling White and Rosé wine. The [yellow tail] The Reserve portfolio includes six varietals, including Cabernet Sauvignon and Pinot Grigio. [yellow tail] and [yellow tail] The Reserve wines are produced by John Casella and Chief Winemaker, Alan Kennett of Casella Wines, Australia.

About Michael Graves

Michael Graves, FAIA, is credited with broadening the role of the architect in society and raising public interest in good design as essential to the quality of everyday life. A native of Indianapolis, Graves received his architectural training at the University of Cincinnati and Harvard University. In 1960, he won the Rome Prize and studied at the American Academy in Rome, of which he is now a Trustee. In 1962, Graves began a nearly 40-year teaching career at Princeton University, where he is now the Robert Schirmer Professor of Architecture, Emeritus. He has received 12 honorary doctorates and is a member of the American Academy of Arts and Letters as well as a Fellow of the American Institute of Architects.

His two firms-Michael Graves & Associates, the planning, architecture and interior design practices, and Michael Graves Design Group, the product design, graphic design, and branding practices-have offices located in Princeton, New Jersey and New York City, New York. MGA has designed over 350 buildings worldwide and MGDG has designed over 2,000 consumer products. Michael Graves and the firms have received nearly 200 awards for design excellence, including the National Medal of Arts and the American Institute of Architects Gold Medal, the highest award bestowed upon an individual architect.

About AAM

The American Association of Museums has been bringing museums together since 1906, helping to develop standards and best practices, gathering and sharing knowledge, and providing advocacy on issues of concern to the entire museum community. With more than 15,000 individual, 3,000 institutional and 300 corporate members, AAM is dedicated to ensuring that museums remain a vital part of the American landscape, connecting people with the greatest achievements of the human experience, past, present and future. For more information, visit www.aam-us.org.

White Plains, NY, October 23, 2009 - [yellow tail] wine®, the country's number one wine brand, is launching a new multimedia campaign, entitled "Open for Anything^TM," that will debut on Friday, October 23 and air throughout the holiday season.

"[yellow tail] stands alone as the top wine brand in the U.S. due to our unprecedented, consistent offering of fun, approachable, affordable wine with a taste that consumers love and trust. This campaign reinforces the brand's leadership status by going where most wines cannot go," said Mark Lyle, Vice President of Marketing for W.J. Deutsch & Sons, Ltd., importer of [yellow tail].

"Despite our early growth and our high brand loyalty, [yellow tail] is still a discovery brand," said Isabelle McDonnell, Director of Marketing for [yellow tail] wines. "Through the new ad campaign we have the opportunity to take that to the next level and deepen consumer affinity and awareness of [yellow tail]."

"The 'Open for Anything' campaign reflects the brand's attitude in a humorous, unexpected way," said Mike Burns, Managing Partner of the BurnsGroup, creators of the 'Open for Anything' campaign. "[yellow tail]'s fans absolutely adore that it's a great quality wine that doesn't take itself too seriously."

The broadcast spots, created by the BurnsGroup (New York), were directed by Tarsem, winner of the Cannes Best Director award. His acclaimed directorial work ranges from the award-winning R.E.M. music video "Losing My Religion" to the feature film "The Cell" (starring Jennifer Lopez) and dozens of commercial advertising spots for the likes of Nike, Coca-Cola, Pepsi and Levis.

The first commercial, entitled "Tragedy," depicts a couple lamenting a spilled bottled of [yellow tail] wine through over-the-top operatic dialogue. However, the "tragedy" is averted when the man triumphantly reveals "we have more!" and produces two new bottles. A second execution, entitled "Swirl," shows a romantic meeting that occurs when [yellow tail] wine magically swirls from a woman's glass into a man's empty glass nearby. Moments later the couple is married.

Planned spending for the campaign, which will appear in national television, online, and in-store is $7 million. The launch of the campaign marks a busy year for the wine brand. In July, the brand added to its white varietals by introducing Sauvignon Blanc to its 12-varietal portfolio.

For more information on [yellow tail] wine please visit us at Facebook, Twitter and www.discoveryellowtail.com. Please drink responsibly.

About W.J. Deutsch

W.J. Deutsch & Sons, Ltd. was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. Deutsch's wines and spirits are sold to the trade with well-planned marketing support and offered to U.S. consumers at fair market prices. Today the company is renowned for its brand building prowess and ability to meet the needs of the modern consumer. Bill's son Peter Deutsch is CEO; thus two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine and spirit industry.

The W.J. Deutsch & Sons portfolio includes award-winning wines from Australia: [yellow tail], [yellow tail] The Reserve, [yellow tail] Sparkling; California: Atlas Peak, Buena Vista Carneros, Esser Vineyards, Gary Farrell Vineyards and Winery, Geyser Peak, XYZin, Kunde Estate; France: Andre Lurton, Georges Duboeuf, Hob Nob Vineyards, Pierre Sparr, Sauvion et Fils, Vidal Fleury; Idaho: Ste Chapelle; Italy: Barone Fini, Castello di Monastero, Coldisole, Poggio alle Sughere, Lionello Marchesi, Villa Pozzi; New Zealand: The Crossings; Portugal: Quinta Do Vale Meao; Spain: Mar De Frades (Rias Baixas), Cruz de Alba (Ribera del Duero), Ramón Bilbao Vinos Y Vinedos (Rioja), and Volteo (Castilla); Washington: Columbia Winery, and Covey Run, and award-winning spirits from Landy Cognac (France) and Villa Massa (Italy). www.wjdeutsch.com

About [yellow tail]

[yellow tail] is the champion wine brand for Casella Wines. Owned and operated in Yenda, Australia, the Casella family has winemaking links going back six generations to Italy. [yellow tail] wines are created with a simple philosophy - make a great wine that everybody can enjoy. [yellow tail] is everything a great wine should be; approachable, fresh and full of flavor.

The [yellow tail] wine portfolio includes nine [yellow tail] varietals (including Shiraz and Chardonnay), three blends and a Sparkling White and Rosé wine. The [yellow tail] The Reserve portfolio includes six varietals, including Cabernet Sauvignon and Pinot Grigio. [yellow tail] and [yellow tail] The Reserve wines are produced by John Casella and Chief Winemaker, Alan Kennett of Casella Wines, Australia.

About BurnsGroup

BurnsGroup, established in 2006, is headed by Mike Burns, former CEO of Saatchi & Saatchi New York. BurnsGroup's 2009 Client's include W.J. Deutsch, Gorton's Seafood, Pegasus Capital, Halo Pet Foods, Vonage, and Wyeth Consumer Health. The BurnsGroup mission is to create Category of OneTM brands for its Clients. Located in New York City's Soho neighborhood.

For more information see www.burnsgroupnyc.com.

University of South Carolina, Maryland to Wear Special Uniforms and Footwear on November 14th

Baltimore, MD., October 20, 2009 - Under Armour (NYSE:UA) today announced its partnership with the Wounded Warrior Project, a not-for-profit organization that provides programs and services for injured service members and their families. The two have joined forces in conjunction with the University of South Carolina and University of Maryland football teams to recognize the sacrifices made by those who have served and those that continue to serve in our nation's Armed Forces.

On November 14, in honor of our troops, the University of South Carolina Gamecocks and University of Maryland Terrapins will wear specially designed head-to-toe uniforms for their Game Day match-ups versus the University of Florida Gators and Virginia Tech Hokies respectively. The teams will take the field in black and desert camouflage uniforms featuring the Wounded Warrior Project logo. The uniforms will also have a unique twist; a core value embellishment - Duty, Honor, Courage, Commitment, Integrity, Country, and Service - will replace the players' last name on the back of each jersey. Both games will be nationally televised.

Wounded Warrior Project and Under Armour will create special make-up products for fans to wear on game day to show their support. The gear will be sold in college book stores, local military base exchanges, and online at www.underarmour.com. A percentage of the fan gear proceeds will be donated to the Wounded Warrior Project. Additionally, a select number of game jerseys will be auctioned off after the game on the University websites and 100% of the proceeds will be donated to the Wounded Warrior Project.

"Partnering with an organization such as the Wounded Warrior Project allows Under Armour a unique opportunity to connect with college football fans and our athletes on a whole new level, while also supporting the overall mission of the Wounded Warrior Project - to build public awareness and help support injured service men and women and their families," said Kevin Plank, founder and CEO of Under Armour. "We will continue to both honor and empower those who have been wounded and we are proud to support our troops."

"We are extremely grateful to Under Armour and their partners, to their dedicated employees that believe in our mission, and of course to both universities and their athletic programs for this unique opportunity," said Steven Nardizzi, executive director of the Wounded Warrior Project. "The incredible design of these uniforms, especially the use of warrior character traits in place of the athletes' names on the game jerseys, and the overall visibility of these games, will generate excitement and greatly increase public awareness of our organization and the men and women we are privileged to serve."

About Under Armour, Inc.

Under Armour® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at www.underarmour.com.

About Wounded Warrior Project

The mission of the Wounded Warrior Project is to honor and empower wounded warriors. Its purpose is to raise awareness and to enlist the public's aid for the needs of severely injured service members, to help severely injured men and women aid and assist each other, and to provide unique, direct programs and services to meet their needs. To learn more, visit www.woundedwarriorproject.org.

MILFORD, Conn., October 1, 2009 -- SUBWAY® Restaurants, the world's largest submarine sandwich franchise, today announced a multi-platform partnership with NBC Sports that will enable the brand to engage with consumers during marquee sporting events.

"We are very pleased to partner with NBC Sports on this groundbreaking, multi-platform sports relationship," said Tony Pace, chief marketing officer of the SUBWAY Franchisee Advertising Fund Trust. "High profile sports work for the SUBWAY brand in a couple of ways. First, it reaches a wide swath of the population, which is very important for a brand of our size. Second, it helps reinforce the health and active dimensions of the SUBWAY brand, which set us apart from our restaurant competitors. We look forward to working with NBC Sports to continue to find ways that drive audiences to NBC and Subway."

Throughout the activation period, SUBWAY and NBC Sports will encourage viewers to tune-in to featured sporting events and make SUBWAY their food of choice for the occasion. Co-branded promotional segments featuring SUBWAY Famous Fan Michael Phelps and SUBWAY brand ambassador Jared Fogle will air in 4Q'09 and 1Q'10 on highly rated NBC programming during primetime, late night, and on NBC Sports programming including Football Night in America.

The results of a recent consumer survey conducted by NBC Universal showcased that 86 percent of football fans surveyed identified the "Sunday Night is Football Night" tagline; while 73 percent of surveyed eat a meal during football games on Sunday nights.

"Our unique partnership with Subway is a natural extension of NBC Sports' big event strategy," said Mike McCarley, senior vice president, strategic marketing, promotions and communications, NBC Sports. "Nothing brings friends and family together better than great food and big events on TV and having Michael and Jared enjoying Subway while watching TV is exactly what millions of Americans do."

The relationship with NBC Sports offers SUBWAY the opportunity to incorporate "Fresh" messaging including catering options available nationwide into a wide array of programming. Throughout the professional football season, SUBWAY will activate with in-store Point Of Purchase materials showcasing "Sunday Night is SUBWAY Night."

Key highlights of SUBWAY's on-air activation with NBC Sports include:

• SUBWAY "Fresh Take" features that highlight up-and-coming football players during select NBC Sunday Night Football broadcasts.
• SUBWAY will be the presenting sponsor of a special edition of Football Night in America on Wildcard Saturday, Jan. 10, 2010.
• Sponsorship of "Game of the Week" intermission reports airing during each NBC Sports hockey broadcast including the 2010 Winter Classic.
• A series of "Fresh Take" features will air during the U. S. Figure Skating Championships in Jan. 2010 highlighting these world-class athletes

Additionally, SUBWAY will have a presence on Sunday Night Football Extra, an HD quality video player on NBCSports.com that simulcasts "Sunday Night Football" games and allows fans to access content throughout the season.

About SUBWAY^® Restaurants

The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 30,000 locations in 88 countries. Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one global franchise opportunity in Entrepreneur magazine's 2008 "Annual Franchise 500" listing. For more information about the SUBWAY® chain, visit www.subway.com and www.subwayfreshbuzz.com. SUBWAY® is a registered trademark of Doctor's Associates Inc.

About NBC Sports

NBC Sports, known for amassing large audiences while presenting the most prestigious properties in sports, represents superior production that elevates sport, broad promotion and mutually-beneficial partnerships.

As evidence of NBC Sports' ability to amass large audiences, over the past year, NBC Sports broadcast two record-breaking television events: The Beijing Olympic Games, the most watched event in U.S. television history with 215 million viewers and Super Bowl XLIII, which achieved the largest single audience in U.S. television history with a record 152 million viewers. NBC Sports is now home to eight of the top ten most-watched events in U.S. television history.

NBC Sports partners with many of the most powerful brands in sports. NBC Sports has broadcast 16 Super Bowls, tied with CBS for the most Super Bowls broadcast by a single network. As America's Olympic Network, NBC has broadcast more Olympics than any other network and owns the rights to the Olympic Games through 2012. NBC is also home to "NBC Sunday Night Football," the premier primetime NFL game of the week. Other prestigious NBC Sports properties include Notre Dame football, the U.S. Open Championship, The Ryder Cup, Presidents Cup, Kentucky Derby, Preakness Stakes, Wimbledon, French Open and the Stanley Cup Final.

DiSpirito, 42, will join more than 1,500 athletes from around the globe to swim 1.2-miles, bike 56-miles and run 13.1-miles, all to be completed in under 7 1/2 hours.

"I am thrilled to have this opportunity to compete in the Ironman World Championship 70.3 event," said DiSpirito. "I look forward to participating amongst some of the world's most talented athletes."

The accomplished chef and author not only stands out in the kitchen, but also as an athlete. DiSpirito's triathlon experience consists of participating in a variety of events including the 2007 St Croix Ironman 70.3 and the 2007 Nautica Malibu Triathlon, presented by Toyota.

The average Ironman triathlete spends 10 to 30-plus hours each week training for the Foster Grant Ironman World Championship 70.3. DiSpirito will be managing his training as well as his busy work schedule as a prominent chef.

DiSpirito has owned and operated Union Pacific in New York City's Gramercy Park and 22nd Street Restaurant, which was also home to NBC 's, "The Restaurant" in 2003. In 1999, he went on to be named Food & Wine's Best New Chef and in 2000 Gourmet magazine deemed him "America's Most Exciting Young Chef." DiSpirito is the author of five cookbooks, including Flavor, Rocco's Italian American, Rocco's Real Life Recipes and Rocco Gets Real: Cook At Home Everyday. In March 2010, Rocco will publish his latest book entitled Now Eat This, which is focused on healthy makeovers of America's favorite comfort foods.

Rocco additionally created and starred in the A&E series "Rocco Gets Real," and has been a contributor on Rachel Ray, Good Morning America, The Today Show; a judge on Bravo's "Top Chef," frequent guest chef on NBC's "The Biggest Loser," as well as a competitor on ABC's "Dancing with the Stars." Rocco has been featured in articles in Fitness, GQ, The New York Times and People Magazine's Sexiest Man alive to name just a few.

For more information on the Foster Grant Ironman World Championship 70.3, please visit: http://ironman.com/worldchampionship70.3.

All media-related inquiries can be directed to Blair LaHaye at 813-868-5929; Jessica Weidensall at 813-868-5914; Chris Ward at 312-235-3282 or Lisa Bruno at 212-714-7907.

About Ironman

World Triathlon Corporation, owner and organizer of Ironman and Ironman 70.3 branded-events, is a Florida-based company recognized for athletic excellence, performance and quality products. With the addition of the Ironman 70.3 Series, Ironman now has more than 60 qualifying events worldwide. Supported by partners that include Ford Motor Company, PowerBar, Timex and Gatorade, Ironman is the No.1 user-based sports brand in the world. Ironman has been a respected name in triathlon since its inception in 1978 and is regarded as the world's most challenging endurance event. Millions may remember moments in Ironman history such as Julie Moss' crawl to the finish line in 1982, which was showcased on ABC's Wide World of Sports. Each year, more than 150,000 athletes compete for slots in the Ford Ironman World Championship held every October in Kailua-Kona, Hawaii, and the Foster Grant Ironman World Championship 70.3 held every November in Clearwater, Fla.. The Ironman brand has been featured in a range of media outlets to include NBC, CNN Headline News, Forbes, The Wall Street Journal, People, Sports Illustrated, The New York Times and USA Today.

September 30, 2009 (Daytona Beach, Fla.) - As race fans gear up for the NASCAR Chase for the Sprint Cup - the sport's 10-race playoff shootout - shoppers at more than 125 Brookshire's Food & Pharmacy locations across Texas, Arkansas, Louisiana and Mississippi can get close to the action with a wide range of in-store activities rewarding them with savings on products from official NASCAR partners, a valuable NASCAR Sprint Cup ticket offer, and the opportunity to win a trip the NASCAR Sprint Cup Series Champion's Week in Las Vegas.

Beginning September 30, all Brookshire's locations, including its retail outlet at Texas Motor Speedway, will showcase special "Chase for the Savings" promotions featuring official NASCAR products from Coca Cola, Kraft, Unilever, Kellogg's, Proctor and Gamble and Mars. Each store will host displays showcasing the featured products during the five weeks of the program, ending on Nov. 9.

As part of the promotion, when they purchase $15.00 worth of participating products race at Brookshire's, fans can secure for $99 two front-stretch race tickets for the Dickies 500 NASCAR Sprint Cup Series event at Texas Motor Speedway on Nov. 8.

In addition, customers purchasing the official NASCAR products will have the opportunity to enter a sweepstakes to win a trip to Las Vegas for NASCAR's Sprint Cup Series Champions Week, where they will experience special VIP events and interact with NASCAR drivers and celebrity guests. Brookshire's location store directors also have the opportunity to win NASCAR prizes by creatively utilizing the partner products in the "Store Director's Display Contest," a competition for the best store display.

"Brookshire's has always been a favorite shopping location for NASCAR fans across the south, and our new partnership with NASCAR will bring the thrill of racing closer than ever to our customers," said Brookshire's President and Chief Executive Officer Rick Rayford. "This program that NASCAR created will reward our customers with great prices, great prizes, a special race ticket offer and special NASCAR-themed displays throughout our stores."

"Among the many benefits of partnering with NASCAR is participating in exclusive, attention-capturing retail promotions such as this, covering the five weeks leading up one of our favorite races of the year at Texas Motor Speedway," said Ben Reiling, Director, Motorsports, Coca-Cola North America.. "Chase for the Savings enables Coca-Cola to refresh and reward all of the race fans who shop at Brookshire's at a time of year when tens of millions of fans are rooting for their driver to win the NASCAR Sprint Cup Series championship."

"By teaming up with Brookshire's, NASCAR partners are helping fans see live NASCAR racing at a crucial playoff race at Texas Motor Speedway and bringing to them the excitement of 'The Chase' in more than 125 stores through this in-store promotion," said Jim O'Connell, Vice President of Corporate Marketing for NASCAR. "For the five weeks of the promotion, NASCAR official products will be the shining stars at Brookshire's."

In addition, NASCAR provided Brookshire's with consumer marketing support such as Chase-themed store materials and showcasing the promotion on NASCAR.COM. The promotion will be featured in Brookshire's weekly circulars reaching nearly two million consumers and the store's Celebrate Cooking magazine.

Featured products include Coca-Cola, Diet Coke, Coca-Cola Zero, Sprite, Fanta, Powerade, Ritz Crackers, Oreo, Hellman's, Klondike, Ragu, Lipton, M&M's, Snickers, 3 Musketeers, Milky Way, Twix, Frosted Flakes, Yogos Bites, Pop-Tarts, Nutri-Grain, Gillette, Old Spice and Prilosec OTC.

Bulldawg Marketing of Mooresville, N.C. assisted NASCAR with developing this program for their official partners and Brookshire's.

More information about NASCAR Fans Chase for Savings can be found at www.Brookshires.com

About BGC

Since 1928, Brookshire Grocery Co. has operated on the principle of putting people first- customers and employees. Known for friendly service, clean stores and strong community support, BGC operates 156 stores in four states-Texas, Louisiana, Arkansas and Mississippi-with three distribution centers and seven manufacturing facilities. For more information, visit brookshires.com and super1foods.com.

About NASCAR

The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for one of North America's premier sports. NASCAR is the No. 1 spectator sport - holding 17 of the top 20 highest attended sporting events in the U.S., and is the No. 2 rated regular-season sport on television. NASCAR races are broadcast in more than 150 countries and in 20 different languages. NASCAR fans are the most brand loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport.

NASCAR consists of three national stock car series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), the Grand American national series, four regional series, and one local grassroots series, as well as two international series. NASCAR sanctions more than 1,200 races at 100 tracks in more than 30 U.S. states, Canada and Mexico. Based in Daytona Beach (Fla.), NASCAR has offices in New York, Los Angeles, Charlotte (N.C.), Concord (N.C.), Conover (N.C.), Bentonville (Ark.), Mexico City, and Toronto.

whitestone, ny (september 14, 2009) - if opposing defenses have a charitable heart, they won't so much as touch quarterback tom brady this year. that's because brady has additional motivation to avoid the pass rush in 2009 - he's teamed with glacéau smartwater^® to create the "smartwater zero sack give back," an initiative that benefits Boston Centers for Youth & Families (BCYF) for each game he goes unsacked during the season.

for every contest that brady finishes with a jersey that is clean and pure, like his favorite water, smartwater will contribute $5,000 to BCYF, whose mission is to enhance the quality of life for boston's residents by supporting children, youth and families through a wide range of programs and services. the donation, which will be up to $50,000, will go specifically towards promoting a healthy and active lifestyle-a meaningful cause to smartwater that the brand consistently champions through its philanthropic efforts. at the end of the season, brady and smartwater will work with BCYF on the most impactful way to allocate the contribution, be it through, among other possibilities, educational classes, scholarships, new sports equipment or upgraded sports facilities.

brady has been a smartwater partner for years and has relied on the electrolyte-enhanced water to keep him well-hydrated on and off the field. youth and families throughout boston are hopeful that with the help of smartwater's electrolytes and his offensive teammates, brady will be able to help them experience exciting new opportunities in 2010.

"it's always easier to throw touchdown passes from my feet than it is from my back, so i like to avoid getting sacked whenever possible," said brady. "but this year, in addition to helping the team, staying upright will help a great organization like BCYF. pursuing an active and healthy lifestyle is a cause i feel strongly about, so i'm excited to partner with smartwater on this great program."

"football fans in boston are ready to see tom brady back in action, and now we have an extra reason to hope his teammates protect him on every snap," said mayor thomas m. menino. "this initiative will greatly benefit children and families in our city."

in 2007, his last full season of play, in which he broke the all-time season touchdown record and was named professional football's most valuable player, brady finished with five "zero sack" games. his team won all five of those contests.

about glacéau

it all started when one thirsty man named darius wanted better water but couldn't find any worth drinking -- so he decided to make his own. word got around, thus emerged glacéau, a fresh new approach to bottled water. today, glacéau is a leader in the bottled water industry and the pioneer of the enhanced water category -- maker of vitaminwater®, #1 bottled water in the united states; smartwater®, #1 premium bottled water in the united states; and vitaminwater10^TM, the perfect low-calorie combination... only 10 calories per serving, naturally sweetened, great-tasting and packed with the vitamins and nutrients you need throughout the day. glacéau is all about helping thirsty people like you responsibly hydrate with something truly good for your body. for more information visit www.glaceau.com.

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MILFORD, CT (August 20, 2009) - On Friday, August 21, in celebration of the Little League World Series (LLWS) SUBWAY^® Restaurants will officially launch an online charity auction that directly correlates to its first annual "Baseball Design Across America" Tour, a one of a kind program designed to bring awareness to the sport of baseball through high profile players, celebrities, and fans.

The national tour, which launched earlier this year in Los Angeles, CA, made stops in several U.S. cities throughout the baseball season, featuring 40 baseballs designed by Little Leaguers and autographed by celebrities. These uniquely designed baseballs will be made available to the public via online auction throughout the last 10 days of the LLWS in Williamsport, PA (August 21 - 31, 2009). The baseballs will also be on display on-site in Williamsport at Howard J. Lamade Stadium.

Fans can log onto www.eBay.com, input key words "Baseball Design Across America" in the search window and find a host of signed baseballs from various sports and entertainment personalities including: World Series Champion Ryan Howard, Olympic gold medalist swimmer Michael Phelps, four-time NASCAR champion Jeff Gordon, former MLB players Dave Winfield and Bucky Dent, current MLB players Albert Pujols, Juan Pierre, and Evan Longoria, cast of HBO's "Entourage," "Heroes'" Milo Ventimiglia, actors Zac Efron, Drew Barrymore, Billy Crystal, NASCAR's Carl Edwards, top NBA Draft pick/LA Clippers' Blake Griffin, TV personalities Kim, Kourtney, and Khloe Kardashian, Larry King, and many more.

"We know that SUBWAY is where winners eat, and all the kids and families participating in Little League Baseball are winners," said Tony Pace, chief marketing officer, SUBWAY Franchisee Advertising Fund Trust. "The 'Baseball Design Across America' program and online auction have given us new ways to reach our consumers while helping to raise money for Little League Baseball."

"SUBWAY is an important partner in helping us to bring the benefits of Little League to families in the U.S. and around the world," said Stephen D. Keener, president and chief executive officer of Little League International. "In addition to the exposure 'Baseball Design Across America' has provided for Little League throughout the season, the online auction will help drive even more attention to the jewel in our crown - the Little League World Series."

SUBWAY Restaurants have proudly sponsored Little League Baseball since 2005 as a way to reach and encourage Little Leaguers and their families to live active lifestyles and eat healthily.

About SUBWAY^® Restaurants

The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 30,000 locations in 88 countries. Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one global franchise opportunity in Entrepreneur magazine's 2008 "Annual Franchise 500" listing. For more information about the SUBWAY® chain, visit www.subway.com and www.subwayfreshbuzz.com. SUBWAY® is a registered trademark of Doctor's Associates Inc.

About Little League Baseball & Softball

Little League Baseball and Softball is the world's largest and most respected youth sports organization. With players in every U.S. state and more than 70 other countries, the program is led by more than 1 million adult volunteers. It serves children ages 5 through 18, including physically and mentally disabled children (Challenger Division) and children in urban areas (Little League Urban Initiative).

Milford, CT (August 17, 2009) - SUBWAY® restaurants today announced the return of its popular Scrabble at SUBWAY promotion, beginning August 17, 2009. The easy to play game offers prizes totaling more than $64 million. Customers will be able to participate three ways - In-Store Instant Win, Online Instant Win and Collect To Win.

In-Store Instant Win gives customers the chance to instantly win cars, trips, free food and beverages, by obtaining game pieces and codes off menu items. Online Instant Win provides customers with a second chance to score prizes, including a $100,000 jackpot, by simply playing their game code at www.subwayfreshbuzz.com. In the spirit of the Scrabble family game, customers will also be able to play Collect To Win on a virtual Scrabble board, where they can place the letters they have acquired to spell out "winning words" that yield a wide variety of prizes of cash, vacations, cars, concert tickets, health club memberships, gift cards and more.

SUBWAY restaurants has awarded millions of customers through the Scrabble at SUBWAY promotion since its inception. Various cash, car and trip prizes winners from 2008 will be featured on packaging, print, broadcast and online creative. Five new broadcast creative spots will air nationally on network, syndicated and cable programming and print inserts will run in entertainment and sports magazines.

"SUBWAY is where winners eat, from our famous fans to our loyal everyday customers," said Tony Pace, Chief Marketing Officer of the SUBWAY Franchisee Advertising Fund Trust (SFAFT). "Scrabble at SUBWAY once again gives our customers chances to win thousands of great prizes instantly and through the Collect To Win game."

Prizes include 10 jackpots of $100,000 each, 13 Toyota Prius cars, 100 all-inclusive trips at Beaches Turks & Caicos resort, 16 VIP Live Nation music concert experiences and concert cash, and other prizes from Champs Sports, 24 Hour Fitness, My Coke Rewards, Hasbro Scrabble games and Pogo.com among others, in addition to SUBWAY menu items.

Collect To Win letters are available on 21, 32 and 44 oz cups, sub wraps, apples and specially marked bags of Frito Lay Sun Chips. Instant Win game pieces can be found on all cups, with extra chances to win on 32 and 44 oz cups. Free letters, with no purchase necessary, are also available through game codes distributed on inserts in top selling entertainment and sports magazines, in USA Today and on sites such as Yahoo! during the week of August 17, and in the Sunday newspaper coupon insert on August 23.

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ABOUT SUBWAY^® RESTAURANTS:

The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 30,000 locations in 88 countries. Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one global franchise opportunity in Entrepreneur magazine's 2008 "Annual Franchise 500" listing. For more information about the SUBWAY® chain, visit www.subway.com and www.subwayfreshbuzz.com. SUBWAY® is a registered trademark of Doctor's Associates Inc.

Baltimore, MD - Under Armour (NYSE: UA), the leader in performance apparel and footwear, today announced the launch of "Mission," a nationwide television campaign starring Chicago Bears wide receiver Devin Hester and former NFL great Deion Sanders.

The spot, which was shot on-location at Chicago's Wrigley Field and Soldier Field, will debut during ESPN's telecast of the 17^th annual ESPY awards on Sunday, July 19^th and showcases Under Armour's new "UA Fierce" cleats. Set to the soundtrack of "On a Mission" by Def Jam artist Q da Kid, who joins San Francisco 49ers linebacker Patrick Willis for a cameo appearance in "Mission," the commercial provides a dynamic, fast-paced portrayal of Hester's life both on and off the field.

Linking the superstar to the city and the brand, "Mission" also offers an authentic view of Chicago and its iconic landscape. The sixty-second spot, which incorporates retail partner The Sports Authority and includes entries from Devin's Twitter account, targets today's young athletes and channels their ultimate football aspirations through Hester. This connection between NFL luminary and aspiring player is brought to life when Hester and Sanders tutor high school football players in one "Mission" moment. That particular scene gives the viewer a rare look at Under Armour's proprietary High School Combine Series, a unique national program that exposes elite athletes to pro-style training and coaching techniques.

"It was such a thrill for me to provide fans with a taste of the amazing city of Chicago and what it takes to play professional football. It was also an honor to work with one of my football idols, Deion, who knows a thing or two about speed," said Hester. "In order to blow away the competition, I need the right cleat, and the 'UA Fierce' is the lightest I have ever used."

Built for speed and power, the "UA Fierce" cleat weighs just 13.8 oz and is the first cleat to feature Under Armour's Cartilage® technology. Additionally, the shoe has a 22% reduction in cleat pressure, making it one of the most comfortable detachable cleats in the industry. Under Armour's collegiate football partners - including the Sugar Bowl Champion University of Utah, SEC rivals Auburn and South Carolina, speed-driven Texas Tech and the University of Maryland - will debut the "UA Fierce" cleat this fall.

"Under Armour was built on the platform of providing advantages for athletes, and, through this commercial, we wanted to show how our new generation of speed cleats can make one of the fastest guys in the NFL one step faster," said Steve Battista, Under Armour, Senior Vice President, Brand.

The "UA Fierce" is one of three designs in Under Armour's new "Speed Generation" collection, which also includes the "UA Soflo" and the "UA Nitro" cleats.

Additional features of the "UA Fierce" include:

- ArmourGuide® to keep the foot stable, ArmourBound® to cushion impact and return energy and ArmourLastic® to absorb shock.

- Individual Cartilage® Smooth Transition^TM discs above each cleat to provide independent suspension while reducing cleat pressure.

- Engineered Synthetic upper to provide comfort and lightweight performance.

- Power Strap to provide maximum support, lockdown and control.

- Strategic vent zones built into key points where the body dumps heat to keep you cool, dry and comfortable.

"Mission" will run through the 2009 NFL season, appearing on the ESPN family of networks and Versus.

About Under Armour, Inc.

Under Armour^® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at www.underarmour.com.

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White Plains, NY, July 23, 2009 - [yellow tail], America's number one imported wine*, introduces their latest addition to its family of renowned wines in the U.S. - [yellow tail] Sauvignon Blanc. The Sauvignon Blanc joins three other white wine varietals in the [yellow tail] portfolio which include Chardonnay, Pinot Grigio and Riesling.

[yellow tail] continues to provide their consumers with the most comprehensive portfolio of wines to suit any occasion. Sauvignon Blanc is in high demand with the U.S. wine consumer; sales are up 6 percent since last year, according to Nielsen Scantrack.

"As we continue to expand our portfolio, we will maintain our promise of delivering great quality wines that are not only affordable, but fun," said Mark Lyle, Vice President of Marketing for [yellow tail] wines. "Adding the Sauvignon Blanc to our portfolio grows our white varietals, which we see as a popular area for our consumers."

All the wine from [yellow tail] including the new Sauvignon Blanc is instantly recognizable, both for its appearance, personality, and a taste profile which is known for being fruit-forward, easy-to-drink, approachable and fun.

[yellow tail] Sauvignon Blanc quick facts:

Availability: August 1, 2009
Suggested Retail: $7.99
Distribution: National
Nose: Vibrant citrus, passion fruit
Palate: Lime, tropical fruit and green apple notes
Finish: Flavor depth, crisp
*Source: Nielsen Scantrack, Total US Food, Drug, Liquor (52 weeks ending 2.7.09)

MEDIA CONTACTS:
Shaun Clair / Lisa Bruno
Catalyst Public Relations
212.714.7900
sclair@catalystpublicrelations.com / lbruno@catalystpublicrelations.com

For more information on [yellow tail] wine please visit us at Facebook, Twitter and www.discoveryellowtail.com.

Please drink responsibly.

About W. J. Deutsch & Sons, Ltd

W.J. Deutsch & Sons was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. Deutsch's wines are sold to the trade with well-planned marketing support and offered to U.S. consumers at fair market prices. Today the company is renowned for its brand building prowess and ability to identify and fill consumer niches within the wine category. Bill's son Peter Deutsch is CEO; thus two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine industry.

The W.J. Deutsch & Sons portfolio includes award-winning wines from: Australia; [yellow tail], [yellow tail] The Reserve, [yellow tail] Sparkling, California; Atlas Peak, Buena Vista Carneros, Esser Vineyards, Gary Farrell Vineyards and Winery, Geyser Peak, Kunde Estate, XYZin, France; Andre Lurton, Georges Duboeuf, Hob Nob Vineyards, J. Vidal Fleury, Pierre Sparr, Sauvion et Fils, Idaho; Ste Chapelle, Italy; Barone Fini, Castello di Monastero, Coldisole, Poggio alle Sughere, Villa Pozzi, New Zealand; The Crossings, Portugal; Quinta Do Vale Meao, Spain; Mar De Frades (Rias Baixas), Cruz de Alba (Ribera del Duero), Ramón Bilbao Vinos Y Vinedos (Rioja), and Volteo (Castilla), Washington; Columbia Winery, Covey Run. www.wjdeutsch.com.

About [yellow tail]

[yellow tail] is the champion wine brand for Casella Wines. Owned and operated in Yenda, Australia, the Casella family has winemaking links going back six generations to Italy. [yellow tail] wines are created with a simple philosophy - make a great wine that everybody can enjoy. [yellow tail] is everything a great wine should be; approachable, fresh and full of flavor.

The [yellow tail] wine portfolio includes eight [yellow tail] varietals (including Shiraz and Chardonnay), three blends and a Sparkling White and Rosé wine. The [yellow tail] The Reserve portfolio includes six varietals, including Cabernet Sauvignon and Pinot Grigio. [yellow tail] and [yellow tail] The Reserve wines are produced by John Casella and Chief Winemaker, Alan Kennett of Casella Wines, Australia.

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(June 18, 2009 - MIDDLEBURY, CT) Timex, a leader in outdoor and sports performance timepieces, today unveiled the results of a national survey examining America's relationship with the outdoors.

As many Americans adjust to weather the current economic climate, the survey reveals that more than half of American adults (56%) fantasize about breaking free from their homes and offices to be outdoors, and that more than one-third expect the economy will negatively impact the time they spend outside this summer.

The study, which comes as President Obama proclaims June as National Get Outdoors Month, illuminates a variety of topics including contemporary attitudes towards the outdoors, the most popular outdoor activities across demographic segments, and daily obstacles to spending time outdoors.

"Timex Expedition is dedicated to helping Americans get outside and reconnect with nature," said Heberto Calves, vice president of marketing at Timex. "This study reinforces the need for outdoor leaders like Timex Expedition to help Americans find ways to make the outdoors a larger part of their everyday lives."

According to the study, the vast majority of Americans (93%) agree spending time outdoors relieves stress and makes them feel refreshed, yet TV, computers and indoor social activities have a stranglehold on the American weekend. Millennials (ages 18-24) spend almost 10 hours per day on the computer and socializing with friends, yet less than two hours outdoors. Similarly, young parents spend nine hours per day caring for their children and four hours daily watching TV, yet less than two hours outdoors.

"You don't have to go to extremes to enjoy the benefits of spending time outdoors," said world-renowned mountaineer and Timex Expedition brand ambassador Conrad Anker. "The answer can be as simple as walking or biking to errands that are closer to home, parking away from the office and walking a small part of your daily commute, or moving family meals outside for a picnic."

The survey also sheds light on outdoor recreation and seasonal trends. While Americans of all ages are in agreement that May and June are the best months to get outdoors, the activities of choice vary sharply according to age:

• Millennials gravitate towards fitness and exploration activities such as walking (90%), swimming (76%), running (66%), and hiking/camping (37%).
• Young parents (25-34) are more prone to family and neighborhood-centric activities including picnicking (57%), playing in their backyards (66%) and visiting and neighborhood parks (56%)
• Baby Boomers predominantly enjoy gardening (64%).

The study was conducted among 1,122 Americans ages 18 and older using Greenfield Online from April 28 to May 1, 2009. The margin of error at a 95% confidence level is +/- 3%. For the complete results, please send inquiries to timex@catalystpublicrelations.com.

About the Timex Expedition Brand:

Timex® Expedition® watches were derived from the virtually indestructible 1960s infantry watches and adapted to meet the explosive growth in popularity of outdoor activities. Taking both styling and material cues from outdoor gear and apparel, the Timex Expedition brand delivers reliable, accurate and comfortable outdoor instruments that expertly capture the essence of the outdoor lifestyle. The brand recently launched "Return the Outdoors," a joint endeavour with the Conservation Alliance and American alpinist Conrad Anker to inspire Americans to get outdoors and reconnect with nature. The brand's Web site, TimexExpedition.com, hosts content, forums and tools designed to make the outdoors more accessible to our everyday lives.

About Timex

Timex Group designs, manufactures and markets innovative timepieces and jewelry globally. Founded in 1854, Timex is part of Timex Group, a privately-held company with numerous brands and over 5,000 employees worldwide. It is one of the largest watch makers in the world with companies and exclusive licenses worldwide.

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Fogle will utter the most famous words in racing, giving the command of: "Gentlemen, start your engines!"

"I really appreciate the opportunity to be part of such an exciting event at NASCAR's greatest venue with my friends from SUBWAY restaurants and Coca-Cola," said Fogle. "I am sure it will be a night of action-packed NASCAR racing and a great way to kick off the Fourth of July weekend."

Fogle, who lost 245 pounds by eating SUBWAY® sandwiches and exercising, celebrated his 10^-year anniversary of keeping the weight off in 2008 and continues to be the leading face for the brand. SUBWAY® Restaurants are also a primary sponsor of Carl Edwards and the No. 99 Roush Fenway Racing Ford Fusion. The SUBWAY® colors will adorn the No. 99 car Saturday night, July 4 under the lights at DIS for the 51^st annual Coke Zero 400 Powered By Coca-Cola NASCAR Sprint Cup Series race.

"We look forward to welcoming Jared and SUBWAY to the hallowed grounds of Daytona International Speedway," said Braig. "We're proud to have SUBWAY and Coca-Cola team up to sponsor one of the most exciting NASCAR Nationwide Series races of the year."

Tickets for the Coke Zero 400 Weekend Powered By Coca-Cola on July 2-4 are available on your web-enabled phone at mobile.daytonainternationalspeedway.com, online at www.daytonainternationalspeedway.com or by calling 1-800-PITSHOP.

ST. LOUIS, MO, MAY 7, 2009 - Cats have once again solidified their position as America's favorite pets by proving that a show dedicated entirely to their well-being can successfully break through the canine-dominated television world. Housecat Housecall®, one of the first feline reality-based programs, is returning to Animal Planet for a second season after capturing the hearts and minds of cat-loving audiences around the country.

Beginning June 6^th, the weekly show, presented by Purina® Cat Chow®, profiles cat-owning families as they work with host Dr. Katrina Warren, BVSc, and her expert team, which includes Purina Cat Chow Mentor and Board Certified Veterinary Behaviorist Dr. Karen Sueda, DVM , and Dr. Rich Goldstein, DVM, to resolve their most pressing feline matters. From unruly behavior to lifestyle adjustments, Housecat Housecall features real cats, real people and real veterinarians working through a wide range of common cat behaviors.

"Housecat Housecall provides cat owners with valuable cat care information that they can apply to their own relationships with their feline friends ultimately helping them live a more connected life together," said Dr. Katrina Warren, BVSc. "For the series, we profile twelve families dealing with a broad range of real-life kitty concerns in an effort to relate to as many cat owners as possible. We are excited to bring the show back for a second season and provide even more cat owners with actionable solutions for bringing harmony back to their households."

Episodes of Housecat Housecall will air over a 12-week period on Saturdays at 10:30a.m. E/P with weekly "encores" each Sunday at 8a.m. E/P beginning June 6th. In each episode, Dr. Katrina visits two cat-owning homes, observes the cats in their natural environment and recommends appropriate plans of action for improving the situation.

Covering everything from quirky cats with a lot of energy to more complex matters like helping a once outdoor cat adjust to its new indoor lifestyle, Housecat Housecall gives cat owners the knowledge and tools they need to create a well-balanced home life for the whole family, including the cat. The show recognizes that cats can exhibit lots of behaviors that add to their unique charm, but when the antics move from endearing to challenging, then it's time to bring in the professionals. Led by Dr. Katrina, the seasoned team of cat experts on the show relies on tried-and-true methods for enabling cat owners to work towards the solution that's best for them in the long-term, and not just the one that will offer the quickest resolution.

"The second season of Housecat Housecall really takes an in-depth look at very important questions that current and potential cat owners face on a daily basis," said Dr. Katrina. "Life-changing experiences like having a new baby or being diagnosed with cancer can have a huge impact on cat owners, but these events can also mean big changes for their cats. Our goal for Housecat Housecall is to help cat owners work through any perceived challenges, so they can realize the true joy of having feline companions and experience the power of unconditional love. We know that cats and their owners can help each other live a better life if given a chance."

For cat owners seeking even more credible advice beyond the show, they can visit housecathousecall.com to find practical solutions for their individual feline situations. The website allows cat owners to share stories about their own quirky felines and gives them access to Purina Cat Chow Mentors, cat care specialists who are available to share helpful advice any day of the week, at any time. The site also provides show information, bios on the families and episode air dates.

About Nestlé Purina Pet Care

Nestlé Purina PetCare promotes responsible pet care, community involvement and the positive bond between people and their pets. A premiere global manufacturer of pet products, Nestlé Purina PetCare is part of Swiss-based Nestlé S.A., the world's largest food company.

DAYTONA BEACH, Fla. (June 1, 2009) - Thirteen students from across the United States have been selected to participate in the 2009 NASCAR Diversity Internship Program that starts today and gives minority college students the opportunity to complete 10-week, paid summer internships within the NASCAR industry.

More than 200 students have participated in the program since its inception in 2000. These interns have gained experience working in marketing, engineering, public relations, licensing and various other areas. Participation in the program has led to full-time positions in the industry for a number of past interns.

"The NASCAR Diversity Internship Program has introduced dozens of students from diverse backgrounds to professional opportunities in NASCAR," said Marcus Jadotte, NASCAR's managing director of public affairs, who oversees the diversity department. "The program has played an important role in NASCAR's efforts to attract the best and brightest to our industry."

The program features internships offered by NASCAR offices, sponsors, licensees, teams, tracks and broadcast partners. In addition to NASCAR corporate offices in Daytona Beach, Charlotte, and Concord, the following companies are participating in 2009: Catalyst Public Relations, Daytona International Speedway, International Speedway Corporation (ISC), Joe Gibbs Racing, Just Marketing International, Octagon, The SPEED Channel, and The 909 Group.

The current intern class began their NASCAR experience with an orientation session during the NASCAR Sprint All-Star Race weekend at Lowe's Motor Speedway in Concord, N.C. The group visited the NASCAR Research and Development Center in Concord, the Sam Bass NASCAR Art Gallery, Roush Fenway Racing headquarters, attended the NASCAR Sprint Pit Crew Challenge presented by Craftsman, and the NASCAR Camping World Truck Series race. In addition, the group met with a number of key people in the NASCAR industry including NASCAR Sprint Cup Series crew members, drivers, and NASCAR executives.

Each year, the internships are available to college sophomores, juniors, seniors and graduate students across the country. To be eligible, students must be in good standing with their school and community and have a minimum 3.0 grade-point average.

In addition to the internship program, NASCAR awards diversity scholarships in tribute to NASCAR legend Wendell Scott, has an at-track diversity mentorship program and a college tour that visits historically black colleges and universities and Hispanic-serving institutions.

Attached is a list of the students and their colleges. More information on the internship program is available at www.diversityinternships.com.

For more information, contact:
Brad Klein, NASCAR Public Relations, (212) 326-1874 or bklein@nascar.com

2009 NASCAR Diversity Internship Class

Student and Hometown / School / Internship
Gabriela Acuna (Peachtree City, Ga.) / Georgia College and State University / Joe Gibbs Racing

Kara Adams (Ashburn, Va.) / Howard University / NASCAR Diversity Affairs (Daytona Beach)

Arrionne Allen (Mauldin, S.C.) / Hampton University/Indiana University / NASCAR Series Operations (Daytona Beach)

Anim Amersingh (Trinidad and Tobago) / Morgan State / NASCAR Research & Development (Concord)

Erica Anderson (Claremont, Calif.) / Florida A&M University / The SPEED Channel

Jaime Bowman (Brooklyn, N.Y.) / Howard University / NASCAR Consumer Marketing (Daytona Beach)

Reina Carson (Albuquerque, N.M.) /Bethune Cookman University /Daytona International
Speedway

Brenda Kittles (Bowie, Md.) / Winston-Salem State University / ISC Multicultural Marketing

Courtney McKnight (Frederick, Md.) / Johnson C. Smith University / The 909 Group

De'Marcus Miller (Charlotte, N.C.) / Winston-Salem St. Univ./High Point Octagon University

Kris Rincon (Agua Dulce, Calif.) / University of Arizona NASCAR Licensing (Charlotte)

Rodrigo Sanchez (Mexico City, Mexico) / Austin (Texas) Community College / Just Marketing International

Sydney Snow (Jacksonville, Fla.) / North Carolina A&T University / Catalyst Public Relations

ORLANDO, Fla., (May 13, 2009) - DeWALT and Roush Fenway Racing today announced that the nation's best young automotive technicians from this year's 60th anniversary Ford/AAA Student Auto Skills Competition will receive a dream learning experience-a week behind the scenes with the defending DAYTONA 500 champion, Roush Fenway Racing's No. 17 DeWALT Sprint Cup Series team lead by crew chief Drew Blickensderfer.

During the week of July 27, the winning students will "job shadow" the race team leading up to and during the Pennsylvania 500 at Pocono Raceway. DeWALT will also donate three sets of tools to the winning students and their instructor to help jump start their careers as the nation's best young automotive technicians.

"At Roush Fenway Racing, we truly embrace the importance of the Student Auto Skills competition and what it brings to the auto industry. The thousands of dedicated young people who put their hearts and souls into winning the nation's premier competition for aspiring automotive technicians truly are the future of the automotive industry," said Roush Fenway Racing Team Owner Jack Roush.

"They have the character and drive it takes to be a winner in life and on the racetrack, and for this reason, we are proud to join DeWALT, Ford and AAA in encouraging more students to consider career choices in motorsports, automotive repairs and roadside problem-solving."

The dream learning experience, courtesy of DeWALT and Roush Fenway Racing, is one of the grand prizes for the two-person team that wins the Ford/AAA Student Auto Skills National Finals. The No. 17 DeWALT team will open up their garage to the students in an effort to showcase the career opportunities available on professional motorsports teams. This learning experience will begin Tuesday, July 28 at Roush Fenway Racing's facility in Concord, N.C. For two days at the race shop, the students will get to shadow Blickendserfer and his crew members as the No. 17 DeWALT Ford Fusion cars are prepared for the August 2 Sprint Cup Series race in Long Pond, Pa. The students and their instructor will then travel with the team to Pocono Raceway, where they will serve as honorary pit crew members during the NASCAR race weekend.

AAA and Ford-along with other affiliated companies-sponsor the nation's largest competition for high school automotive technology students, giving thousands of teens the keys to start their careers in the automotive service industry. More than 9,700 high school juniors and seniors competed in this year's competition with state finals currently underway to determine which 50 teams will move on to the National Finals in Dearborn, Michigan, June 14-16.

In state competitions held throughout April and May, the two-student teams are timed and tested on their abilities to correctly identify and fix intentionally installed "bugs" on identical Ford Focus vehicles.

Ford/AAA Student Auto Skills enables many of its participants to embark on promising careers in the automotive repair industry with a record-high $10.7 million in scholarships offered this year at both the state and national level. Demand for well-trained technicians' remains on the rise with 60 percent of the independent mechanics reported sales up last year over the previous year and 76 percent saying they expect more work, according to an Automotive Service Association survey.

Both the national and the state-wide competitions are organized with the support of Ford personnel, local automotive instructors and the AAA Approved Auto Repair program, a free public service AAA performs to identify quality repair facilities throughout the country.

About Ford/AAA Student Auto Skills (www.AutoSkills.com)

Ford/AAA Student Auto Skills is a nationwide automotive technology competition for high school juniors and seniors interested in pursuing careers as automotive service technicians. This year marks the 60th anniversary of the competition that tests students' automotive knowledge, workmanship and problem-solving abilities with a written test as well as a race against the clock to diagnose and properly repair intentionally "bugged" vehicles. Ford and AAA are dedicated to the competition as part of their commitment to the future of automotive service in America.

About DeWALT (www.dewalt.com)

DeWALT is a leading manufacturer of industrial power tools with more than 300 power tool and equipment products as well as 800 power tool accessories, including corded and cordless drills, saws, hammers, grinders, routers, planers, plate joiners, sanders, lasers, generators, compressors and nailers, as well as saw blades, metal and masonry drill bits, abrasives, screw driving accessories and more. DeWALT tools can be found wherever tools are sold, nationally and internationally. With more than 1,000 factory owned and authorized locations DeWALT has one of the most extensive service and repair networks in North America.

DAYTONA BEACH, Fla. - Subway and Coca-Cola will team up to sponsor the 250-mile NASCAR Nationwide Series race on Friday night, July 3 at Daytona International Speedway, Track President Robin Braig announced.

The 100-lap event will be known as the Subway Jalapeno 250 Powered By Coca-Cola.

"We're proud to have Subway and Coca-Cola team up to sponsor one of the most exciting NASCAR Nationwide Series races of the year," Braig said. "Subway joins a strong portfolio of sponsors at Daytona International Speedway and we're looking forward to a strong partnership."

"As part of our on-going effort to connect the Subway brand with NASCAR fans, we are proud to sponsor the Subway Jalapeno 250 Powered by Coca-Cola," said Tony Pace, Chief Marketing Officer of the Subway Franchisee Advertising Fund Trust. "By offering up a night of spicy hot NASCAR racing, we hope to do our part in helping Americans kick off a great Fourth of July weekend."

"When you combine this new sponsorship of the Subway Jalapeno 250 Powered By Coca-Cola with Fourth of July Weekend, exciting NASCAR racing and the Coke Zero 400 Powered By Coca-Cola, there is no better place to be than Daytona International Speedway," said Beatriz Perez, senior vice president, Integrated Marketing, Coca-Cola North America. "With these two great races, together Coca-Cola and Subway are offering NASCAR fans the perfect way to spend summer's biggest holiday."

This year's Subway Jalapeno 250 Powered By Coca-Cola will feature a competitive field of drivers such as top NASCAR Nationwide Series drivers Brad Keselowski, Jason Leffler, Jason Keller, Kenny Wallace and Steve Wallace as well as Sprint Cup Series stars Carl Edwards, Dale Earnhardt Jr., Clint Bowyer, Kyle Busch, Kevin Harvick, Joey Logano and David Ragan.

Tickets for all the events during the Coke Zero 400 Weekend Powered By Coca-Cola, including the Coke Zero 400 Powered By Coca-Cola NASCAR Sprint Cup Series race and Brumos Porsche 250 on Saturday, July 4, are available by calling 1-800-PITSHOP or visit www.daytonainternationalspeedway.com.

Under the terms of this exclusive partnership, Catalyst will provide Under Armour with comprehensive public relations platforms and strategic counsel to leverage its sports assets, build equity in its executives and expand into new product categories. Key areas of focus are the launch of Under Armour's first-ever running shoe, performance training initiatives and its burgeoning women's apparel line.

"We have long admired Under Armour for the high-quality of their products and for the aggressiveness with which they have built an iconic brand," said Catalyst Managing Partner Bret Werner. "Moreover, we have tremendous admiration for the people of Under Armour, and, as their agency of record, we will work diligently to harness the incredible potential for growth within and beyond the sports world."

Under Armour's broad portfolio of sports assets includes the Under Armour All-America High School Games for a variety of sports, the Under Armour High School Combine series, and the 2009 NFL Combine. Additionally, Under Armour outfits numerous high-profile collegiate athletic programs such as the University of Maryland, Auburn University, Texas Tech University and the University of South Florida - and boasts athlete partnerships with New York Giant Brandon Jacobs, world champion athletes Chris McCormack, and Lindsey Vonn and basketball phenom Brandon Jennings.

"In the few years since its inception, Catalyst has demonstrated a track record of creative, progressive thought and unmatched relationships across multiple media sectors," said Diane Pelkey, Under Armour's Director of Communications. "This is an exciting time for both of our companies, as we remain eager to explore new opportunities and implement creative ideas to help elevate the brand."

About Catalyst

Catalyst, founded in October of 2005, is at the forefront of strategic media relations through its extensive knowledge of traditional and emerging media. The agency partners with the foremost brands such as ATP, Ironman, Nestle Purina, SUBWAY Restaurants, Timex, and [yellow tail] to reach the hearts and minds of consumers who are passionate about sports, entertainment and leading an active lifestyle. Catalyst, formerly known as Pyramid Public Relations, has offices in New York, Charlotte and Los Angeles.

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Strahan, a SUBWAY national spokesperson and a NFL analyst for FOX, will work in conjunction with Sperber in welcoming fans, drivers and teams to Phoenix for the first official night race of the NASCAR Sprint Cup season. In addition, Strahan will utter the most famous words in racing, giving the command of: "Gentlemen, start your engines!"

"I really appreciate the opportunity to be part of such an exciting event with my friends at SUBWAY," said Michael Strahan. "My old team won the big game in Phoenix back in 2008, so I am happy to be headed back to the desert for another great experience. I look forward to cheering on my new SUBWAY teammate, Carl Edwards at the SUBWAY Fresh Fit 500."

Strahan, who was named NFC Defensive Player of the Year in both 2001 and 2003, retired after helping the Giants to an improbable 17-14 Super Bowl XLII triumph over the undefeated New England Patriots in Glendale, Ariz. on February 3, 2008. He was named to the Pro Bowl roster seven times in his career.

"We're extremely pleased to announce someone of Michael Strahan's enormous accomplishment level as Grand Marshal for the SUBWAY Fresh Fit 500^TM," Sperber said. "We look forward to welcoming Michael to Phoenix on race weekend and having him join our team in creating a festive and exciting atmosphere for all of the race fans in attendance."

Tickets for the April NASCAR event weekend at Phoenix International Raceway are available now by calling 1-866-408-RACE (7223) or visiting www.phoenixraceway.com. Be a part of it all at PIR!

-PIR-

Catalyst was selected to build awareness of the competition among future participants, school teachers and administrators, and industry professionals, as well as the general public. In addition to providing millions of dollars in scholarships, the automotive competition will bring 50 pairs of the best young automotive technicians from across the U.S. to AAA Michigan headquarters in Dearborn, Mich., in mid-June to represent their respective high schools and states and compete for the national title.

"We are excited to work with Catalyst Public Relations on this program and feel the agency's fresh and energetic approach to media relations is exactly what we need to generate awareness and excitement for the Ford/AAA Student Auto Skills competition," said John Morse, manager of Ford/AAA Student Auto Skills. "The competition exemplifies AAA and Ford's commitment to automotive excellence that we hope the students will carry into successful careers."

The selection of Catalyst by AAA underscores the continued growth of the fast-growing consumer public relations agency.

"AAA is a brand is steeped in American tradition and excellence, and we are honored that they selected us as their public relations partner for the Ford/AAA Student Auto Skills," said Bret Werner, Managing Partner of Catalyst. "We look forward to helping promote this competition and, ultimately, fostering the development of tomorrow's automotive technicians."

About Ford/AAA Student Auto Skills
Dearborn, Mich. The Ford/AAA Student Auto Skills competition tests students' automotive knowledge, workmanship and problem-solving abilities with a written test as well as a race against the clock to diagnose and properly repair intentionally "bugged" Ford vehicles. Ford and AAA are dedicated to the competition as part of their commitment to the future of automotive service in America.

About Catalyst
Catalyst, founded in October of 2005, is at the forefront of strategic media relations through its extensive knowledge of traditional and emerging media. The agency partners with the foremost brands such as NASCAR, Under Armour, vitaminwater, SUBWAY Restaurants, Timex, and [yellow tail] to reach the hearts and minds of consumers who are passionate about sports, entertainment and leading an active lifestyle. Catalyst has offices in New York, Charlotte and Los Angeles. Join the Catalyst experience at www.catalystpublicrelations.com.

MILFORD, CT (March 23, 2009) - Through its partnership with Little League Baseball, SUBWAY^® Restaurants announced today the first annual "Baseball Design Across America" tour commencing with a National Opening Day game in Los Angeles on March 24. The tour will kick off the 70^th Little League season and will feature baseballs designed and autographed by celebrities that will be auctioned off to the public with the total proceeds benefiting the Little League.

The tour will make stops in seven U.S. cities including the final stop in Williamsport, Penn., at the Little League World Series. Beginning in Los Angeles, the tour will be accompanied by baseball legends who will be serving as official program spokespeople, which include Red Sox Hall of Famer Fred Lynn (Boston, 6/9), two-time World Series champion George Foster (Indianapolis, 6/26) and World Series MVP Bucky Dent (New York City, 8/6). The tour will also make a stop in Philadelphia and St. Louis during All-Star festivities; additional details will be announced when they become available.

"As part of our commitment to healthy, active lifestyles for kids, SUBWAY Restaurants have been proud sponsors of Little League Baseball since 2005," said Tony Pace, chief marketing officer, SUBWAY Franchisee Advertising Fund Trust. "National Opening Day in Los Angeles and the 'Baseball Designs Across America' tour were developed to showcase this great youth sports organization. We look forward to another great season of kids playing hard and eating fresh and to the culmination of the summer-long tour in Williamsport at the Little League World Series."

Major League Baseball Hall of Fame member Dave Winfield and former All-Star Fred Lynn will serve as celebrity coaches in the National Opening Day game to be held this month at La Cienega Park, Beverly Hills, Calif., giving the Little Leaguers a chance to interact with two of baseball's all-time greats. The legendary ballplayers will also throw out a ceremonial first pitch.

Some of the celebrities that have designed and autographed baseballs for the tour include Oscar winner Ben Affleck, actor Zac Efron, tennis star Andy Roddick, musician Gavin DeGraw, World Series champion Ryan Howard, four-time NASCAR champion Jeff Gordon and the cast of HBO's "Entourage."

On June 9, auctions for the celebrity-autographed baseballs will open to the public on Mission Fish, a charitable partner of eBay, and will run through the Little League Baseball World Series that concludes on Aug. 30.

"We're looking forward to this summer-long event and its culmination in August at the Little League Baseball World Series," said Stephen D. Keener, President and Chief Executive Officer of Little League International. "SUBWAY is an important partner in helping us to bring the benefits of Little League to families in the U.S. and around the world. The 'Baseball Design Across America' tour will help to enhance those efforts even more."

SUBWAY Restaurants have proudly sponsored Little League Baseball since 2005 as a way to reach and encourage Little Leaguers and their families to live active lifestyles and eat healthily.

About SUBWAY^® Restaurants

The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 30,000 locations in 88 countries. Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one global franchise opportunity in Entrepreneur magazine's 2008 "Annual Franchise 500" listing. For more information about the SUBWAY® chain, visit www.subway.com and www.subwayfreshbuzz.com. SUBWAY® is a registered trademark of Doctor's Associates Inc.

About Little League Baseball & Softball

Little League Baseball and Softball is the world's largest and most respected youth sports organization. With players in every U.S. state and more than 70 other countries, the program is led by more than 1 million adult volunteers. It serves children ages 5 through 18, including physically and mentally disabled children (Challenger Division) and children in urban areas (Little League Urban Initiative).

The iconic Ironman logo adorns the handsome, comfort-driven rubber strap, in another subtle expression of the collection's performance roots.

The Timex Ironman Dress Chronograph collection will be available for purchase in July 2009 at international sports specialty retailers worldwide, as well as TimexIronman.com.

Timex recently introduced the Timex® Ironman® Race Trainer^TM, a digital heart rate monitor distinguished by its ability to wirelessly sync with a user's computer, currently available worldwide. Additional Timex Ironman collections include Sleek, 30-Lap and Wireless Fitness Tracker.

About Timex Sports Watches:

Timex has an unparalleled heritage of creating innovative, technologically advanced and reliable timepieces for endurance athletes, having introduced the first licensed Ironman brand watch in 1986. The Timex Ironman legacy of leadership, innovation and style in international sport is evident in the brand's extensive anthology of elite training devices, fitness aids and wellness timepieces. Timex Ironman timepieces are worn by athletes on every continent and have been added to the Smithsonian National Museum of American History.

About the Timex Group

Timex Group designs, manufactures and markets innovative timepieces and jewelry globally. Founded in 1854, Timex has become part of Timex Group, a privately-held company with numerous brands and over 5,000 employees worldwide. It is one of the largest watch makers in the world.