With new forms of technology and social media advancing the delivery of news, facts and opinions in near real-time, the job of the PR practitioner is ever-evolving. To get a better sense of how the changing PR landscape is affecting communications officials, Street & Smith’s SportsBusiness Journal brought together a roundtable of six experts in New York, including Catalyst Managing Partner Bret Werner, to discuss the issues they are facing, and how they are being solved.
Click on the following link for excerpts and photos from the roundtable: http://bit.ly/tmEJv2
Photo by Patrick E. McCarthy – SBJ
